When Harshvardhan Rane and Sonam Bajwa stepped onto the screen for the romantic drama Ek Deewane Ki DeewaniyatIndia, the film didn’t just open – it exploded. The opening day (Oct 21, 2025) fetched a net ₹10.10 crore, and by the following Wednesday the net haul swelled to ₹8.88 crore, pushing the two‑day total to ₹18.98 crore. That’s roughly 75 % of its ₹25 crore production budget recovered in just 48 hours, a rarity for a mid‑budget Bollywood romance.
Box Office Performance on Day 2
The numbers tell a story of fierce audience retention. While many films see a 30‑40 % dip after the first show, Ek Deewane Ki Deewaniyat slipped only 12.08 % – a sign that word‑of‑mouth was humming louder than any TV spot. According to trade portal Koimoi, the film’s gross, after taxes, settled at ₹22.39 crore by the end of Day 2.
Overseas, the picture earned $0.16 million (≈₹1.4 crore) in markets ranging from the UAE to the United Kingdom, nudging the worldwide gross past the ₹24 crore mark. For a film that debuted on roughly 40 % of the usual screen count, those figures feel almost cinematic.
Comparative Landscape with Competing Releases
On the same weekend, Ayushmann Khurrana’s Thamma was inching toward the ₹50 crore milestone, buoyed by a larger release footprint. Yet, despite the disparity in screens, Ek Deewane Ki Deewaniyat managed a higher per‑screen average, according to a report from India TV News. The trade guru Anita Mehra noted, "The film’s 12 % drop is the best we’ve seen for a Wednesday release in the post‑Diwali window."
Comparisons with other 2025 romances further highlight the surge. Dhadak 2 logged ₹16 crore by Day 2, whereas Ek Deewane Ki Deewaniyat crossed the same threshold in under 48 hours, according to Indian Express.
Industry Reactions and Analyst Views
Trade analysts are quick to pigeon‑hole the film as a "hit‑in‑the‑making." Rohit Sharma, senior consultant at Box Office India, said, "Recovering three‑quarters of the budget before the weekend ends is the kind of performance that rewrites the profitability model for mid‑budget dramas." The director, Milap Zaveri, remarked in a brief interview with Bollywood Hungama, "We trusted the story and the chemistry. The numbers prove the audience sensed that honesty."
Even skeptical outlets are conceding points. EtnoW News, which had questioned the hype, updated its stance after Day 2, noting, "The data forces a reassessment – the film isn’t just a flash in the pan; it’s a sustainable draw."
What the Numbers Mean for Mid‑Budget Bollywood
Historically, films with budgets around ₹20‑30 crore rely heavily on star power or festive releases to break even. The post‑Diwali slot can be a double‑edged sword: audiences have pockets open, but competition is fierce. Ek Deewane Ki Deewaniyat defied the odds by capitalising on limited screens and a strong urban‑center push, especially in metros like Mumbai and Delhi.
Moreover, the film’s performance illustrates a shifting trade‑reporting landscape. Producer‑claimed figures (₹8.88 crore net Day 2) differ slightly from trade‑aggregated numbers (₹7.5 crore net), a gap that usually fuels debate. Yet, the consensus remains: the movie is on track to cross the "half‑century" mark (₹50 crore) by the end of its first week.
Looking Ahead: Forecast and International Outlook
With the weekend looming, the next 48 hours will be crucial. If the film sustains a 10‑12 % drop rate, analysts project a final first‑week net of roughly ₹30‑₹32 crore, comfortably securing a profit margin above 20 %.
Internationally, the modest $0.16 million overseas haul hints at untapped potential. The production house is already eyeing a wider release in North America and the Middle East for the second week, hoping to ride the wave of diaspora enthusiasm.
In short, the film is reshaping expectations for romance‑drama releases that lack an A‑list marquee but deliver solid storytelling and chemistry.
Frequently Asked Questions
How does the box‑office success of Ek Deewane Ki Deewaniyat affect mid‑budget producers?
The strong recovery—75 % of a ₹25 crore budget in two days—shows that well‑crafted romances can thrive without massive star salaries or nationwide screen saturation. Producers may now allocate more to story development and targeted marketing, confident that word‑of‑mouth can drive profitability.
What were the main factors behind the film’s limited screen count yet high earnings?
The film opened on about 40 % of typical screens, but it focused on high‑traffic metros and leveraged strong social‑media buzz. The 12 % drop from Day 1 to Day 2 indicates excellent audience retention, amplified by favorable reviews from outlets like Bollywood Hungama.
How does Ek Deewane Ki Deewaniyat compare to its biggest competitor, Thamma?
While Thamma is projected to breach ₹50 crore, it enjoys a broader release and a more established star. In contrast, Ek Deewane Ki Deewaniyat’s per‑screen average outperformed Thamma’s, and its slower decline rate suggests a steadier long‑term pull.
What does the overseas collection indicate for the film’s future earnings?
The $0.16 million (≈₹1.4 crore) earned abroad shows a modest but promising diaspora interest. With a wider second‑week rollout planned for markets like the UAE, Canada, and the US, the overseas total could add another ₹3‑₹4 crore to the global gross.
When can we expect an official “hit” label for the film?
Trade analysts typically award the hit tag once a film recovers its budget and shows a clear profit trajectory. Given the 75 % recovery by Day 2 and projected week‑end figures above ₹30 crore, a formal hit declaration is likely to arrive early next week.
Caspian Harrington
I am Caspian Harrington, an expert in government, news, and technology. My passion for understanding the intricacies of politics and keeping up with the latest tech advancements has led me to develop a comprehensive knowledge in these fields. I also have a keen interest in writing about sports and education, as I believe they are crucial aspects of personal development and societal growth. I strive to share my insights and expertise with others, helping them navigate through the ever-evolving world we live in.
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